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A supermarket aisle with two sections: HFSS foods like chocolate, crisps, and fizzy drinks on the left, and LHF items like light yoghurt, juice, and oats on the right. A sign reads “Making Healthier Choices Easier.”. Goulding Media

HFSS vs LHF: Understanding the Difference

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February 24, 2026
How Rotten Refined Its Packaging After Entering Retail

How Rotten Refined Its Packaging After Entering Retail

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February 20, 2026
This New Beauty Trend in the UK Could Change How You Think About Skincare

This New Beauty Trend in the UK Could Change How You Think About Skincare

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February 12, 2026
Effective Shelf Product Placement to Boost Sales and Brand Visibility

Effective Shelf Product Placement to Boost Sales and Brand Visibility

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February 5, 2026
Slim Cans Are Quietly Powering a Comeback Across Adult Soft Drinks

Slim Cans Are Quietly Powering a Comeback Across Adult Soft Drinks

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January 26, 2026
The Rise of “aGet Real” Branding in a Market Full of Gimmicks

The Rise of “Get Real” Branding in a Market Full of Gimmicks

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January 23, 2026
Why Many Packaging Redesigns Don’t Work and How You Can Avoid These Mistakes

Why Many Packaging Redesigns Don’t Work and How You Can Avoid These Mistakes

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January 21, 2026
Expand Your Sales by Selling in Multiple Countries with Multi-Lingual Packaging

Expand Your Sales by Selling in Multiple Countries with Multi-Lingual Packaging

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January 12, 2026
GS1 2D Codes Everything you need to know (and get excited about)

GS1 2D Codes: Everything You Need to Know (And Get Excited About)

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January 9, 2026
UK Skincare Packaging Design Trends for 2025

UK Skincare Packaging Design Trends for 2025

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September 15, 2025
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Goulding Media Logo Brandmark 2024

Goulding Media provides Packaging design and brand strategy for UK food and drink challenger brands. We work on packs that need to perform commercially at shelf, in range reviews and in the conversations that keep you listed. Based in Cheltenham. Working with brands across the UK, Europe, and beyond.

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